Xavier Oliver
In 2000, Frédéric Beigbeder shocked the world with his novel about the frivolity of the advertising industry as told by a former creative professional. Now it’s Xavier Oliver’s turn, as the former head of BBDO Spain has penned a new book that exposes the evils of an industry besieged by the cruelest aspects of capitalism.
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Ángel L. López, Sandra Jódar
Spain needs to stimulate competition in the telecommunications sector to bring rates and user levels in line with the European average. It must also introduce appropriate regulation to promote the expansion of next-generation networks. A new report by IESE’s Ángel Luis Lopez and Sandra Jódar Rosell contributes to the debate over which measures would be most effective.
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Sebastian Reiche, Anne-Wil Harzing, Maria L. Kraimer
What can multinationals gain from international assignees? The work these employees perform is valuable in itself, but the intellectual capital these employees create for both their home and host companies is perhaps an equally valuable long-term contribution. By leveraging their social capital, international assignees can serve as knowledge brokers and knowledge transmitters, strengthening inter-unit intellectual capital.
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