Podcasts

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The Role of Technology in Tackling Big Challenges

Date: 25/02/2010
Area(s): Information Technologies
Document type: Interview

In this interview with Microsoft Europe Chairman Jan Muehlfeit, IESE IT Prof. Evgeny Káganer finds that Microsoft’s stance toward the open-source movement is changing, as the software giant embraces the trend toward cloud computing and other innovations.

Aptitudes con actitud, el camino al éxito

Date: 22/02/2010
Area(s): Leadership and People Management
Document type: Interview

En un entorno social profundamente marcado por la incertidumbre, el libro "Con ganas, ganas", del profesor del IESE Santiago Álvarez de Mon, propone al lector buscar sus propios talentos y desarrollarlos mediante el esfuerzo, la ilusión y el trabajo. Conocerse a uno mismo y encontrar un lugar en la sociedad constituye el primer paso para alcanzar ...

RD&I: Progress, Competitiveness and Image

Date: 16/02/2010
Area(s): Innovation and Change
Document type: Interview

Can a country make itself more attractive for foreign multinationals to invest in RD&I? Yes, it can and it should. IESE’s International Center for Competitiveness highlights not only the benefits of investing in RD&I, but also the basic role that companies play in improving labor, productivity and the host country’s image.

All-Terrain Finance

Date: 16/02/2010
Area(s): Finance
Document type: Interview

One of the big challenges for financial institutions is reaching the “unbanked” population, and doing so in a way that reaps mutual benefits. IESE Prof. Javier Santomá and Francesc Prior consider some best practices and propose a model able to take advantage of opportunities in this area.

May the Work Force Be With You

Date: 16/02/2010
Area(s): Leadership and People Management
Document type: Interview

Speaking at the 2009 World Business Forum, filmmaker George Lucas tells IESE Prof. Paddy Miller how he engenders a sense of community among the people he works with and takes care of his crew to build a successful enterprise.

2010: Resolutions for Getting Back on Track

Date: 13/01/2010
Area(s): Information Technologies; Economics; Finance; Marketing; Service and Operations Management; Strategy; Business Ethics and Corporate Social Responsibility; Decision Analysis; Entrepreneurship; Leadership and People Management
Document type: Interview

The start of a new year is an opportune time to take stock of where we want to go in the year ahead – and to try to put the last year marked by the global financial crisis behind us. What are the main challenges facing managers in 2010? What should they resolve to do in order to tackle those challenges? We put these questions to various IESE professors ...

Trapped by Consumption

Date: 15/12/2009
Area(s): Marketing
Document type: Interview

Try to leave your house without spending money. It is virtually impossible, because we live in the age of consumption. In fact, while you watch this podcast, you are also consuming. In this ultracompetitive environment brands are no longer just logos. They have become a company’s primary value proposition.

Where Best to Invest?

Date: 14/12/2009
Area(s): Entrepreneurship
Document type: Interview

How do Venture Capital and Private Equity investors pick their most attractive options? IESE professors and a team of researchers have recently published a Global Country Attractiveness Index, which may serve as a useful tool. In this dynamic guide, they assess the attractiveness of 66 countries based on the main selection criteria identified by institutional ...

Venturing Forward: Interview with Pitch Johnson

Date: 13/12/2009
Area(s): Entrepreneurship
Document type: Interview

Franklin "Pitch" Johnson has worked as an independent venture capitalist since 1962. He cofounded Asset Management Company, which has made over 200 venture investments around the world. Writing a check is easy, he says, but sustaining the relationship over time is the real trick. In this interview, he describes the elements necessary to foster an entrepreneurial ...

Nike Football Team Sports

Date: 01/12/2009
Area(s): Service and Operations Management
Document type: Interview

In 2007 Nike EMEA decided to significantly grow Football Team Sports (FTS, people playing football in amateur clubs), which up to then had been a small part of its business. Nike had to face the challenge of how to serve the growing FTS business with a supply chain that traditionally relied on demand generation via marketing.

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