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Managing AI Within a Digital Density Framework 

Date: 22/09/2019 Author(s): Zamora, Javier Document type: Chapter AI is a new technology that enables organizations to leverage their data to create new value propositions for customers. Javier Zamora argues that the introduction of AI in any organization translates into new business challenges, because the data, both as input, as well as output of AI models, requires a specific governance. In this chapter, Zamora ... More information

Good management 

Date: 02/09/2019 Author(s): Andreu i Civit, Rafael; Rosanas, Josep Maria; Segarra, José Antonio Document type: Non-refereed article In managing free and responsible people, we must always be mindful of the "footprints" our actions are leaving on others. This article is based on an occasional paper which is currently only available in Spanish and can be viewed here. More information

Phenomenon-based problematization: Coordinating in the digital era 

Date: 01/09/2019 Author(s): Gkeredakis, Manos; Constantinides, Panos Document type: Article in Journal (refereed) Identifying and revising outdated theoretical assumptions and metaphors is crucial to build new theory about emerging digitally-enabled coordination phenomena. Based on an extensive review of the extant coordination literature, however, we find that the majority of published manuscripts in top IS and management journals has adopted the well-known and ... More information

Changing Models of Work in the Digital Platform Economy 

Date: 01/08/2019 Author(s): Gregory, Robert Wayne; et al. Document type: Proceeding The proliferation of online labor platforms has significant consequences for the world of work, as workers adopt novel work roles in the gig economy, digital platforms function as new labor market intermediaries, and organizations reconfigure how they operate. This symposium aims to advance our understanding of this relatively novel phenomenon of platform-mediated ... More information

Toolkit for tomorrow's executives
 

Date: 03/07/2019 Author(s): Collaborator(s): Valor Sabatier, Josep; Sponsor(s): Cátedra Indra de Estrategia Digital Document type: Report (Video) With 80% of CEOs worried about finding enough employees with the skills to handle digital disruption, here we highlight seven necessary traits, based on interviews with media executives affected by digital transformation. These insights are applicable to many sectors. More information

Jobs to Be Done 

Date: 07/06/2019 Author(s): Pérez Balaguer, Jesús; Gregory, Robert Wayne; Zamora, Javier Document type: Technical Note The Jobs to Be Done (JTBD) theory is grounded upon the fact that customers do not buy products or services but instead "hire" them to do a given "job"; hence its name. This technical note introduces JTBD theory and explains how to apply it in an environment of high digital density. More information Read related article

Blockchain for Managers 

Date: 14/05/2019 Author(s): Savic, Brana; Gregory, Robert Wayne Document type: Technical Note Blockchain has become known as a type of distributed ledger technology that helps to lower transaction costs and make intellectual property ownership and the transfer of financial assets more transparent and secure. The purpose of this technical note is to introduce managers to blockchain. What does every manager need to know about blockchain? Under ... More information

Communicating Requirements With User Stories 

Date: 30/04/2019 Author(s): Röthke, Claudia; Gregory, Robert Wayne Document type: Technical Note IIn agile software development, user stories are the preferred way to communicate, discuss and prioritize requirements. For product managers, this is a crucial skill to convey user, market and stakeholder demands to the development team. This technical note gives an overview of how to structure and write user stories effectively. More information

The 4 key pillars of intelligent connectivity 

Date: 25/02/2019 Author(s): Interviewee(s): Zamora, Javier; Editor(s): IESE Document type: Interview (Video) This year's MWC Barcelona will reflect the scope of digital transformation sweeping the globe. IESE Business School professor Javier Zamora explains the four pillars of intelligent connectivity, the theme of MWC 2019. More information

Las cuatro claves de la conectividad inteligente 

Date: 22/02/2019 Author(s): Zamora, Javier Document type: Opinion La elección de la conectividad inteligente como tema del Mobile World Congress de este año (MWC19), que se celebra del 25 al 28 de febrero en Barcelona, ilustra hasta qué punto la transformación digital se extiende por el mundo. Es, además, un término que engloba ideas como la conectividad, la IA, la industria 4.0, los contenidos inmersivos, la innovación ... More information
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