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Experiential Product Framing and Its Influence on the Creation of Consumer Reviews 

Date: 05/2019 Author(s): Gallo, Iñigo; Townsend, Claudia; Alegre, Inés Document type: Article in Journal (refereed) We examine how experiential framing, an increasingly popular marketing tactic, influences consumer review behavior. Experiential framing is a communication strategy whereby marketers describe a material product as if it is an experience, something that the consumer lives through, rather than focusing on the product's functionalities and attributes. ... More information

Hacia una economía más humana y sostenible 

Date: 05/03/2019 Author(s): Chinchilla, Nuria Editor(s): Cátedra Carmina Roca y Rafael Pich-Aguilera de Mujer y Liderazgo Document type: Occasional Paper Hoy en día la sociedad ya está sensibilizada acerca de la contaminación de los ríos, los mares y el aire; por los agujeros en la capa de ozono; por los abusos en la pesca o en tala de bosques; o por la destrucción de las costas, debido a los excesos en la construcción de viviendas. Hay consciencia también del exceso de basura, producto del consumo ... More information

Competition Policy in Banking in the European Union 

Date: 19/02/2019 Author(s): Vives, Xavier Document type: Article in Journal (refereed) Competition has been perceived with suspicion, and even suppressed for extended periods, in European banking. Competition has a bearing on all the perceived failures associated with banking and the financial system: excessive risk taking, credit overexpansion and exuberant growth, and bank misconduct (e.g. the Libor cartel). I examine the evolution ... More information

Multi-Sensory Creative Thinking: A Synesthetic Technique for Design 

Date: 03/02/2019 Author(s): Mehta, Kandarp Document type: Working Paper This conceptual paper introduces the concept of Multi-Sensory Creative Thinking based on synesthesia. In this paper, the concept is explained in the context of design however in future it may be extended to other spheres of creative thinking and problem-solving. Synesthesia is a healthy neurological condition in which a stimulus for one sense (sight, ... More information

FSSBs and The Dark Side of Prosocial Motivation 

Date: 02/2019 Author(s): Las Heras, Mireia; Rofcanin, Yasin; Kim, SoWon; de Jong, Jeroen Document type: Article in Journal (refereed) More information

Actors, Structure, And Processes: A Review And Conceptualization Of Global Work Integrating IB And HRM Research 

Date: 01/02/2019 Author(s): Reiche, Sebastian; Lee, Yih-Teen; Allen, David Document type: Article in Journal (refereed) As organizations increasingly fulfill their customer needs by getting their work done globally, there is a pressing need for the scientific community to further advance knowledge on global work, especially in terms of how to better conceptualize and integrate it. A particular opportunity for such development involves the cross-fertilization between ... More information

Why Am I Seeing This Ad? The Effect of Ad Transparency on Ad Effectiveness 

Date: 02/2019 Author(s): Kim, Tami; Barasz, Kate; John, Leslie K. Document type: Article in Journal (refereed) Given the increasingly specific ways marketers can target ads, many consumers and regulators are demanding ad transparency: disclosure of how consumers' personal information was used to generate ads. We investigate how and why ad transparency impacts ad effectiveness. Drawing on literature about offline norms of information-sharing, we posit that ad ... More information Read related article

Tournaments to Crowdsource Innovation: The Role of Moderator Feedback and Participation Intensity 

Date: 01/2019 Author(s): Camacho, Nuno; Nam, Hyoryung; Kannan, P. K.; Stremersch, Stefan Document type: Article in Journal (refereed) Firms increasingly use innovation tournaments to crowdsource innovation ideas from customers. This article uncovers antecedents and consequences of customers’ participation intensity over the course of a tournament. More specifically, the authors theorize on the effects that the type and timing of moderating feedback have on tournament participants’ ... More information

Exploring the Affective Underpinnings of Dynamic Managerial Capabilities: How Managers' Emotion Regulation Behaviors Mobilize Resources for their Firms 

Date: 01/2019 Author(s): Huy, Quy; Zott, Christoph Editor(s): CIMS - Center for Innovation Marketing and Strategy Document type: Article in Journal (refereed) Our inductive field study identifies specific emotion regulation (ER) actions as affective underpinnings of dynamic managerial capabilities. ER refers to the management and modification of one's own and other people's emotions for a specific purpose. Our study shows how differences in managers' attention to ER influence the extent to which they can ... More information

How and When Do Core Self-Evaluations Predict Career Satisfaction? The Roles of Positive Goal Emotions and Occupational Embeddedness 

Date: 01/01/2019 Author(s): Holtschlag, C.; Reiche, Sebastian; Masuda, A.D. Document type: Article in Journal (refereed) We draw on theories of self-verification and situational strength to examine how and when core self-evaluations (CSE) predict career satisfaction. We tested our hypotheses using a time-lagged study with 139 alumni of two business schools across three measurement waves. Results showed that compared to individuals with lower CSE those with higher CSE ... More information
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