IESE Insight
How to run companies with the stroke of a hashtag
Llopis, Jaume
Editor: Profit Editorial
Artículo basado en: 500 Tweets for better management
Año: 2018
Idioma: English


Drawing on more than 30 years' experience in top executive posts and in academia, IESE's Jaume Llopis has published more than 16,000 tweets about business management.

The book 500 tweets for better management distills his reflections, good practices and advice on economics, people management, family business, strategy and organization, finance, operations and marketing, as well as some stubborn business myths.

Without promising any magic formulas for success, this compilation offers practical tips for managing any type of organization in the real world. And there is a strict character limit.

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